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Data Enrichment

Our workforce helps you add data points to items in your existing dataset. From data about specific products to information about companies, our workforce can augment your database with any information that is publicly available on the internet. In addition, workers can research and fill in missing product attributes, providing a complete structured dataset for each product.

Overstock’s Success With Attribute Identification

Overstock used CrowdSource to extract and categorize more than 4 million product attributes, improving their internal search results, filtering dynamic product placement.

Attribute Identification Example: Find and Add Missing Product Attributes



This example showcases structured attributes that were previously missing (blue), and have been identified.


Typical Data Enrichment Jobs Include:

Structured Dataset Creation – Designing structured datasets requires insight into which attributes will be most impactful. Our experienced team identifies attributes that are most important, then leverages our workforce to identify them

Product Content Data Extraction – Detailed attributes are often times not updated when adding new products at scale. Our workforce extracts data such as color, size and functionality from product content to create a more detailed dataset for each of your products.

Missing Data Identification – Manufacturers often fail to provide valuable product attributes for any given SKU. Our workforce searches online and fills gaps in your missing manufacturer data to create a robust dataset for each product.

Benefits from Crowdsourcing


Multiple workers identify attributes of the same item to better ensure accuracy.

Real-Time Results

Our platform features an API that enables real-time submissions and hands-off management of data tasks for enterprise-level clients.


When your project requirements or volume shifts, we’re there to implement changes.


With the power of the crowd, we complete overwhelming identification projects quickly, saving you time and internal resources.

Benefits of Attribute Identification

Data Enhancement

Extract product description data, locate missing manufacturer data and create structured data sets for catalogs to increase attribute-driven traffic

Conversion Rate

Improve your e-commerce conversion rate by adding structured data to your product descriptions and product feeds.

Customer Satisfaction

Create a better user experience with structured data arranged in an organized product categories.


More About Attribute Identification Services

These types of attribute identification tasks are mission critical for businesses and retailers in maintaining and marketing products effectively. Having structured data is important to product categorization – when this is done correctly, it leads to a better user experience. Our product attribute identification process allows online retailers to utilize necessary product data quickly and accurately to build effective site taxonomy.

Online retailers can benefit from this attribute identification process by building comprehensive data about products in their master catalog. For example, our workforce can analyze your information about a bedspread and pull out color, material, thread count and more. If there are attributes missing from current product information, our workforce is trained to research manufacturer data to fill in the information gaps. While it may take months for an internal team of workers to transfer information from product descriptions, it takes our workforce only days to manage high volume tasks. Each product attribute identification task is reviewed multiple times to ensure that the results are accurate.

Contact the CrowdSource sales team to find out how to use attribute identification solutions to manage high-volume data extraction tasks.

API and Pricing

Our platform features an API that enables real-time submissions and hands-off management of user-generated content for enterprise-level clients. For more information on how we can manage your user-generated content as well as our pricing structure, please contact us.